FAQ for exhibitors

There is a lot that can be good to keep track of before participating at FastighetsMässan. Here we have collected information for you.

Psst… You do know that all the important information and the technical exhibitor information are on MyEasyfairs?

Move in:
Monday 15/9 at.07.00 – 20.00
Tuesday 16/9 at.07.00 – 20.00

Move out:
Thursday 18/9 at.16.30 – 22.00

Opening hours:
Wednesday 17/9 at.09.00 – 17.00
Thursday 18/9 at.09.00 – 16.00

Prioritet Serneke Arena
Krutvägen 2-4
415 27, Göteborg

You will find options for accommodations here.

When you booked your booth, you also selected an EasyGo package (GoLeads, GoPlus, or GoPremium). To check which package you’ve booked, refer to your order confirmation or log in to My Easyfairs. All packages offer access to My Easyfairs, an online company profile, product/service listings, invitations to customers and prospects, and opportunities to expand your professional network. For more details, visit the EasyGo package page.

Easyfairs draws your attention to fraudulent offers of list data and other “services” that you may receive via unsolicited emails.

If you receive such a communication, it is certainly fraudulent and does not come from Easyfairs. Easyfairs respects the privacy of attendees and never sells private data to third parties.

Here’s a short checklist for exhibitors to maximize their participation:

  1. Update your profile on My Easyfairs.
  2. Promote your presence via your channels and invite your clients.
  3. Make your booth visually appealing and consider adding activities (e.g., contests).
  4. Have the right, knowledgeable staff in the booth.
  5. Engage booth staff and plan breaks.
  6. Use Visit Connect and Smart Badge readers actively.
  7. Follow up after the event using leads from My Easyfairs and Visit Connect.

Prepare well to be the best!

Via My Easyfairs, you register your booth staff. All booth personnel must have a personal exhibitor badge at the fair. Here’s how to register the booth staff:

Log in to My Easyfairs Click on “Manage Stand” for the relevant fair. Click on “Register Your Staff” under the “Booth Personnel” section. Click on “Visit Connect” in the new view. A new window will open. Click on “Team” in the left menu. Click on “Add Staff” at the bottom right. Click on “Register Stand Personnel.” Fill in the details + press “Next.” The person who was just registered will receive a confirmation email sent to the provided email address.

The Smart Badge technology allows visitors to easily collect information from exhibitors they’re interested in by scanning their badge at the exhibitor’s reader. This facilitates exchanging contact details and converting visitors into qualified leads. The reader, placed at the exhibitor’s booth, must be returned to the event team at the end of the day.

With Visit Connect, exhibitors can capture high-quality leads by scanning the QR code on a visitor’s Smart Badge. This allows them to make notes of their conversations, making post-event follow-ups easier. Additional information will be provided about this feature 1-2 weeks before the event.

The Smart Badge reader is typically activated by the visitor, while the Visit Connect scanning is usually initiated by the exhibitor.

For more details, you can explore the full explanation here.

There will be a photographer and videographer present on both days of the event. If you do not wish to be photographed or filmed, please inform the photographer on-site.

You are not allowed to pack up your booth before the event closes and visitors have left. Once the event has ended, it is fine to start packing up. If someone is scheduled to pick up your materials later, ensure that the items are clearly packed and labeled.

My Easyfairs

In My Easyfairs you upload information about the company, your logo, contact details, register booth personnel, fetch banners and collect your digital ticket.

easygo_logo_fastighetsmassangbg

EasyGo

Improve your trade show experience with an EasyGo marketing package! With our digital tools, you can efficiently gather leads and enhance visibility for your company before, during and after the event. Create a strong and memorable presence that attracts the right audience with our tailored solutions. Would you like to know more?

We are soon launching Easyfairs Nordic!

- Maximize your presence at the fair with Easyfairs Nordic.

We’re excited to soon introduce our new event app, Easyfairs Nordic, designed to enhance your experience as an exhibitor before, during, and after the event! More than just a scheduling tool, the app allows you to network with customers and potential partners, helping you maximize your opportunities and engagement at the fair.

Benefits with Easyfairs Nordic

How does it work?

The company information is automatically retrieved from MyEasyfairs. All you need to do is prepare your schedule on-site using Easyfairs Nordic. Visitors will be able to interact and plan meetings with you in advance, ensuring you make the most of your time at the event.

Get personal recommendations

The app suggests the visitors you're likely most interested in meeting at the event based on your preferences and interests.

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